Alexandre
Koiransky

FOUNDER
& CEO

FAIR® WAS BUILT ON A MISSION: PIONEERING FAIR TRADE PRACTICES IN THE ALCOHOL INDUSTRY

In 2009, before it was a trend, we wanted to create a spirits brand with a positive impact on people and the planet. For every spirit, we source local Fair Trade ingredients (quinoa, kumquat, coffee), and distill them in Cognac, France for the highest quality. After 14 years of hard work, the brand is now available in more than 25 markets globally, working with the best distributors such as La Maison du Whisky in France, Mangrove in the UK, Preiss Imports in the US, as well as the finest accounts like Little Red Door in Paris, Callooh Callay in London, Bar Trench in Tokyo. We truly believe in building a better world through tasty cocktails!

Paul
Rice

FAIR TRADE
USA

FAIR® CREATED SOMETHING THAT WE DIDN'T SEE COMING. NOW IT'S REALLY HERE TO STAY

Fair trade is a global movement made up of a diverse network of producers, companies, consumers, advocates, and organizations putting people and planet first. We at Fair Trade USA® believe that everyone wants to do what’s right – for their families, fellow global citizens, and the planet. That’s why we’re committed to making the right choices, the most obvious ones. Based on the simple idea that the products bought and sold every day are connected to the livelihoods of others, fair trade is a way to make a conscious choice for a better world.

15%
FAIR TRADE
PREMIUM
Guaranteed minimum price (15% higher than the market price on average) that acts as a safety net for small farmers and producers when the market prices are low.
200
FAIR TRADE
RULES
Rigorous Fair Trade certified standards (more than 200 rules) ensure safe and healthy working conditions, the elimination of forced/child labor, fair and consistent compensation, and environmental protections and product traceability.
1%
OF REVENUES
GIVEN BACK
Producer communities receive additional compensation through community development funds. we give back 1% of our revenues to finance that fund.
EN
EN FR